Midlands Air Ambulance Charity is responsible for funding and operating three Air Ambulances serving the Midlands and Welsh border region. Flying its first mercy mission in 1991, the organisation is regarded as one of the longest established and busiest Air Ambulance operators in the UK.

The charity receive no government money or National Lottery funding. The generosity of the public helps to raise the £5.6 million required each year to ensure the three helicopters remain operational.

Midlands Air Ambulance serves communities in Gloucestershire, Herefordshire, Shropshire, Staffordshire, West Midlands and Worcestershire.